Analysis of Black Hat SEO Techniques

Black Hat SEO may sound intimidating, but it is not actually complicated. It is a form of conventional SEO, also known as White Hat SEO.

Definition of Black Hat SEO

The operation method of Black Hat SEO may seem unfamiliar or even repugnant to those who are new to SEO or have been engaged in White Hat SEO. Despite the various risks, many people are still willing to take the risk of doing Black Hat SEO because it can quickly gain rankings and traffic, thereby generating profits. At the same time, after new Black Hat SEO techniques emerge, it takes search engines like Google and Baidu some time to discover them, resulting in a lag in punishment, objectively creating a survival space for Black Hat SEO.

Common Black Hat SEO Techniques

Technique 1: Blackhat Link Scanning + Link Placement

This method involves scanning FTP or server weak passwords and vulnerabilities, hacking websites, and inserting links. This approach is illegal, and these SEOers are also despised. There are many people in China who use this method. These behaviors can be detected with the help of the SeoQuake plugin.

Technique 2: Directly buying permanent advertorials from high-traffic sites such as friendly links, single links, and portal sites with high authority

With the continuous update of Baidu's algorithm, this method has basically become ineffective. And the cost is quite high.

Method three: build a group of websites, set up SEO chain wheels

SEO chain wheels refer to establishing a large number of independent websites on the Internet or setting up blogs on major portal websites. These independent websites or blogs, through planned and strategic links, point to the target website to improve the ranking of the target website in search engine results.

However, in the process of operating SEO chain wheels, a large number of link mechanisms are often added. These link mechanisms refer to a network system composed of a large number of web page cross-links. Once these cheating methods are discovered by search engines, they will face the risk of being deindexed. Therefore, in the daily optimization process, whether intentionally or unintentionally, everyone should pay attention to whether they violate these cheating behaviors.