How to Properly Conduct Independent Site Advertising

1. Determine the form of advertising display

Advertising is just a marketing tool, but the way of advertising needs to be well grasped. Advertising has different display forms such as static ads, dynamic ads, carousel, which have a very positive effect on the sales of the target group and will bring certain sales to the seller. At the same time, attention should be paid to advertising area, keyword matching, and differences in delivery devices.

2. Choose the appropriate advertising placement

Advertise selectively, don't output blindly. In the details of advertising, it is necessary to carefully analyze and evaluate the characteristics of their own products, so the focus should be on the choice of advertising. There are also advertising skills, through the analysis of products and user groups, understand another optimized experience of the product, and also compare with other peer stores to prevent plagiarism and duplication.

3. Integrate online and offline advertising placements

Before carrying out advertising placements, optimize online websites, attract more exposure through bidding promotions. You can also try big data analysis on target audiences with similar product attention, and push product information to the audience. Targeted promotion needs to be well publicized for offline activities to establish visibility.

4. Set up advertising for different groups

By setting up different groups, product advertising can be more accurate, and the product placement effect can be better. What's even better is that by observing the advertising placement of other different groups through data, it is convenient to convert it in time, and there will not be too much loss.